Atlas SEO offers a range of digital marketing services to increase the visibility of your website, improve on-site traffic, and give you the opportunity to generate more leads. Each service is personalised and flexible to accommodate an effective execution of your SEO strategy so that you can stand out from your competitors.

Google Search Advertising

Paid Google search advertising, commonly called PPC (pay per click), involves placing ads on the search results page in response to relevant search terms. Unlike other advertising formats, PPC operates on a pay-per-click basis, meaning you only pay when a user clicks on your ad.

PPC advertising allows us full control over every aspect of a campaign. We can tailor each campaign to target specific geographical locations, audience demographics, and even determine the optimal timing for ad display. Moreover, you have the flexibility to adjust budgets and daily spending, allowing you to scale your campaign according to your budgetary needs or requirements.

While PPC advertising works great with SEO campaigns, it offers instant returns compared to SEO, which may take some time to yield results. PPC serves as a powerful addition to your business's marketing endeavours, quickly reaching targeted customers. Additionally, PPC boasts easily trackable KPIs, providing clear insights into how your advertising budget is being utilised.

Google Search Advertising

What are the benefits of PPC?

  • Contribute to business goals
  • Reach customers searching for your product/service
  • See instant results within the first week
  • Highly targeted ads to relevant customers
  • Rank at the top of the Google search results page
  • Easily tracked results & conversion tracking
  • Flexibility to meet any requirements
  • Get the advantage over competitors
  • Stay in control of your budgets, with no hidden fees

Atlas SEO creates and manages your PPC campaigns to drive highly engaged customers to your website. We are data-driven and focused on providing the best results for your business.

Unlock the potential and scale your business online with Atlas SEO's expertly crafted PPC campaigns. Our dedicated team harnesses the power of data-driven strategies to propel your business towards success. We ensure that every campaign is tailored to attract highly engaged customers directly to your website. Experience the difference of targeted marketing as we pinpoint and engage with individuals actively seeking your products or services.

Our service includes keyword research, headline and description copywriting, landing page creation, A/B testing, budget management, monthly reporting, ongoing optimisation and management.

How we work

  • Strategy Development

    We begin by defining your business goals, identifying your target audience, and understanding your expectations. This foundational work enables us to craft a comprehensive PPC strategy tailored to your needs.
  • Audience Targeting

    Understanding your target customers is crucial. This allows us to target the right people, and maintain relevancy with your target audience. We will carry out extensive keyword research to understand exactly what your customers are searching for.
  • Ad Creation

    Our team designs clear and compelling ad copy that speaks directly to your target audience. We focus on creating engaging headlines and persuasive descriptions that capture attention and encourage conversions.
  • Optimisation & Development

    Effective PPC management is an ongoing process. We are committed to continuously optimising and developing your campaign. Our focus includes A/B testing, scaling reach, managing budget, and improving key performance indicators to enhance overall campaign effectiveness.

If you would like to know more about how Atlas SEO manages your PPC campaigns, feel free to contact us.