UK Web Design
If your web site is looking drab, doesn't rank well and doesn't convert well, then it may be time for a new Web design. The first issue is always search engine optimisation since it is the source of customers. We always recommend putting the horse before the cart. If SEO is not a priority for you, then other web design firms that can provide the latest bells and whistles can supply you with such features.
Some Flashy enhancements might work for certain sites, but all too often they become noisy distractions and undermine search engine compatibility.
Our web design services lean more to search engine compatibility and search engine ranking power. We can also create web applications and implement a variety of widgets to make your site more useful to visitors. We have CMS content management solutions that will simplify management of your web site.
Our Web Services:
> Consulting
> Copywriting
> HTML / CSS Coding
> Flash Multimedia & Flash Development
> Web Programming
> Content Management Systems
> Web Hosting
> Technical Support
Contact us about optimised Web design as part of a full service Search engine optimisation plan. We'll make your Web design enhance your rankings not detract from them. We know what side our bread is buttered, and Google is our bread and butter! Our designer will give the best clean design using css, html and server side programming and in a way that allows the best search engine optimisation performance.
Search Engine Optimised Web Design
What are the features of a good SEO web design? You might think of simple code and links that are accessible to search engine robots and yes these are important. But just making pages accessible is not going to generate high rankings.
You can tell how many Web sites today are poorly designed by the fervor use of sitemaps to provide access their pages. Search engines have advised web site owners to ensure their sites are well optimised and accessible, even from the homepage. Googlebot for instance will follow sitemap links in html or xml format, but they have almost no impact on rankings.
The key features of a good SEO web design are clean source code that improves the context by which the search engine is finding your site's links. Javascript code is kept in include files. Templated designs must have the flexibility built into them to allow the search engine optimiser to make the pages unique and effective within the overall site strategy. Graphics on the site corroborate the intention of the keywords on the page. The graphics then come after the SEO strategy has been set not before. If search engines deliver the traffic and revenue, their needs must come first.
If your site is predominantly Flash or graphics based, it can ruin your rankings. We have innovative workarounds for such inaccessible sites. We don't rely on links within videos or Flash files. Those types of links are not respected by search engines. Navigation links do not pass ranking power well so we don't rely on common navigation menu links. Our web designs facilitate hypertext linking which search engines rely on. We ensure graphic links are placed in keyword context too, so the ranking power that passes through those links enhances your keyword reputation. SEO is built in, not relegated to an afterthought.
It's all the little things working together smoothly that ensure your site doesn't waste ranking power and thwart our attempts to make your site as relevant as possible. |