Google Webmaster
Google Inc. recognizes the importance of allowing web site owners to discover problems that Google might have with their web sites. Previously, web site owners had no way of knowing what if anything might be wrong with their sites, so the introduction of Google Webmaster tools is helpful.
Now before you go thinking that everything about your web site and potential problems can be identified through this account, you should know that it can't. Google always stops short of telling you the details of your web site problems and the information presented in the webmaster account is usually outdated.
In reality, the Google tools for SEO and web site indexing control are very limited in assessing intricate search engine optimisation problems. To really understand your site's potential issues, we conduct an in-depth SEO audit. We asses robot access, page indexing, web hosting, page structure, site linking, pagerank distribution and more.
Success in SEO comes with getting all aspects of your site working together in concert. Google is looking for keyword relevance in its own sophisticated terms. Your web site optimisation has to be similarly sophisticated. Let us handle the intricacies of optimisation strategy while you enjoy the benefits.
Webmaster Tools
The Google Webmaster Tools account provides a one stop interface for telling Google about your site such as submitting a sitemap, setting robot crawl speed, and discovering the spidering problems they'll tell you about. It can indicate problems with crawling specific urls, issues with your content. You can ask to remove old pages and set your domain to either with or without the www. part so that Google will know to fuse all your server pages into one format. This can help avoid duplicate content penalties.
Google Webmaster still has a long way to go to really help web site owners discover and eliminate problems with indexing their sites. Google is never eager to give away its "secret sauce." |
